If you're looking to buy skincare online, you might feel overwhelmed by all the options out there. There are so many brands, products, and trends to choose from, especially when it comes to Korean skincare! But don't worry, we've got you covered. Let us be your tour guide when it comes to navigating the world of Korean Skincare!
Not to toot our own horn, but Kanvas Beauty is the best place for K-beauty in Australia (and New Zealand, because we never forget about our Kiwi mates). And here’s just some of the reasons why.
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K-Beauty refers to any cosmetic that hails from the Asian beauty mecca of Korea. All those incredibly popular products from brands like Cosrx, Beauty of Joseon, Anua, Axis-Y and more, it's no wonder the beauty industry over there is large and competitive. This also means a tonne of new brands every year, high levels of beauty innovation, and early adoption of soon-to-be buzz ingredients or techniques. But not everything that glitters is gold! There are also plenty of sub-par products, or those that are merely poor imitations of others. There are also some brands that have a couple of standout hero products, but not much else worth trying. That’s where Kanvas Beauty comes in: we sift through the good and weed out the average. Whatever you see on Kanvas Beauty is tried, tested, feted, and recommended.
The target audience for Korean brands naturally tends to be Koreans. Unfortunately, what this can also mean is that K-Beauty products or ingredients don’t always suit skin tones and conditions prevalent in the rest of the world. This can be the key barrier to trying K-Beauty for some, particularly within makeup. You won’t find those limitations here. Our Korean skincare curation has something for everyone, whether its invisible sunscreens, 4C-friendly haircare, or dark-tinted BB creams. And if it’s made it on Kanvas Beauty, then it’s high performance!
If you look at the standard description of Korean skincare products on some websites, you might find it reads rather mysteriously. This is likely because of direct translation errors. Kinda cute, yes, but also kinda unhelpful. At best, you have a vague idea of what the product’s about. At worst, it’s completely misleading. At Kanvas Beauty, our product write-ups are original, honest, and contain as much useful information as possible. Also, our badge guide summarises each product’s key features in a single glance.
Couldn’t find your jam in our K Beauty section or looking for something a little bit different? No problem! Check out our French, American, Japanese and rest-of-the-world beauty. Whether it’s a popular vegan deodorant from Amsterdam, a best-selling mineral foundation from London or a cult retinol product from France, you’ll find it all at Kanvas Beauty.
Some of Kanvas Beauty’s best-selling K Beauty products are:
Birch Sap.
What is it: Naturally rich in niacinamide and amino acids, this tree-extract is being increasingly employed in skincare for its ability to reduce inflammation, improve hydration and even prevent hyperpigmentation
Best for: Dull, sensitive and sallow skin.
Suggested products: COSRX’ Oil-Free Ultra Moisturizing Lotion with Birch Sap for oily and sensitized skin, Neogen’s Dermalogy Real Ferment Micro Essence for hyperpigmentation and ISNTREE’s Hyaluronic Acid Toner for dehydration.
Tiger Grass
Best for: Sensitized skin, redness, atopic skin and any irritations.
Suggested products: Dr. Jart+ Cicapair Sleepair Ampoule-In Mask for sensitive, acne-prone skin, Purito’s Centella Green Level Buffet Serum for irritation and allergies and Etude House’s Soon Jung 5-Panthensoside Cica Balm for dryness and dehydration.
Mugwort (i.e. Artemisia)
What is it: A medicinal, vitamin E-rich herb that offers both antibacterial and anti-fungal properties
Best for: Redness-prone acne, hormonal acne and mild irritation on sensitive skin.
Suggested products: I’m From’s Mugwort Essence for acne and rosacea, Missha’s Time Revolution Artemisia Treatment Essence for sensitivity and ISNTREE’s Real Mugwort Clay Mask for oily, blackhead-prone skin.
Galactomyces Ferment Filtrate
What is it: This nutrient-dense yeast is a by-product of sake, initially popularized in the West by Japanese brand SKI-II. However, it’s just as prevalent in Korean skincare, thanks to its ability to strengthen your skin’s natural microbiome, brighten and even reduce the appearance of fine lines.
Best for: Mature skin, sensitivity and dullness.
Suggested products: COSRX’ Galactomyces 95 Tone Balancing Essence for sallow skin, Some By Mi’s Galactomyces Pure Vitamin C Glow Serum for hyperpigmentation and iUNIK’s- Rose Galactomyces Essential Toner for fine lines and dehydration.
Snail Mucin
What is it: Made ubiquitous by K-Beauty, this popular ingredient promotes collagen production and increases moisture retention. It also contains naturally occurring substances such as glycolic acid and allantoin, both of which can improve skin health and deliver radiance.
Best for: Dry skin with sensitivity and fine lines.
Suggested products: COSRX Advanced Snail Peptide Eye Cream, the COSRX Advanced Snail 96 Mucin Power Essence and Benton’s Snail Bee High Content Essence.
Did you know BB Creams were a K-Beauty brand? That’s right, they are originally a creation of Dr Jart+. So are CC Creams, Essences and Cushion Foundations (the latter first brought to the market by IOPE).
It changes every year, and it depends if we’re going by the value or number of products sold, but some of the most consistently popular K Beauty brands year in, year out are innisfree, Missha, Dr Jart+, Purito, Some By Mi, COSRX and Laneige.
Which Korean oil cleanser is the best for you is subjective. It depends on the needs of your skin and what your key concerns are. A good all-rounder is something like Purito’s From Green Cleansing Oil. Those preferring a balm consistency and something that can remove makeup easily will love Heimish’s All Clean Balm. A good Korean cleansing oil for oily skin would be innisfree’s Super Volcanic Pore Cleansing Oil. And those who want a touch of luxe and natural exfoliating properties should try I’m From’s Fig Cleansing Balm.
From Sydney, to Perth, to Auckland, you can find all the best K Beauty brands at Kanvas Beauty (I mean, no brainer). Forget the long wait times from ordering from overseas websites! We source directly from the brands themselves and accredited suppliers, and dispatch your order within 24 hours from our Melbourne warehouse so you can get it in your hot little hands ASAP.